Hitting the road again: How Chinese travellers are thinking about their first trip after COVID-19
Based on a survey of 1,600 Chinese travellers, this article originally published by Mckinsey & Company, shows how their travel patterns may change in the near term.
The global travel sector has taken a catastrophic hit as a result of the COVID-19 pandemic, which continues to keep most of the world in lockdown, and away from resorts and tourist hotspots. As China’s economy emerges from the stasis engendered by coronavirus containment measures, it is important to understand how long it will take for consumers to regain the confidence to leave their homes for leisure travel. With this in mind, Mckinsey & Company surveyed 1,600 travellers in eight Chinese cities about their attitudes to leaving home for leisure, as the first wave of a broader COVID-19 Travel Sentiment Survey. The article is here: http://www.asiascot.com/wp-content/uploads/2020/05/Mckinseys-How-Chinese-travelers-are-thinking-about-their-first-trip-after-COVID-19.pdf