Asia & the ‘Next Normal’
COVID-19 has presented an unprecedented challenge to safeguard human lives whilst also protecting human livelihoods. But, above all, it is a humanitarian challenge and Asia, home to 60 percent of the world’s population and around 35 percent of the world’s poorest people, is vulnerable. Yet Asia has come through crises before and emerged stronger from them. In a postpandemic world, can Asia’s nations and companies play a major role in defining the next normal?
Article: Mckinsey & Company
Authors: Oliver Tonby and Jonathan Woetzel